Boosting Product Success: Human Factors Mastery

About the MasterClass: Human factors and Interaction Design lie at the heart of exceptional product design. Discover the compelling narratives of real-world cases where design oversights resulted in human errors, posing risks to both patients and clinicians. In this immersive session, we'll explore the transformative power of embedding the ethos of human factors, ergonomics, and interaction design right from the inception phase of your product.

1. Understand the Importance of Human Factors: Gain a profound appreciation for the pivotal role human factors play in product design and development. Learn how considering human factors from the outset can mitigate risks and enhance user experience.
2. Analyze Real-World Case Studies: Dive deep into compelling case studies that shed light on the repercussions of design failures. Explore how these incidents impacted patients, clinicians, and the broader healthcare ecosystem.
3. Integrate Human-Centric Design Principles: Discover actionable strategies to infuse human-centric design principles into your product development process. Learn how to prioritize ergonomics, interaction design, and user feedback to create products that resonate with your target audience.
4. Navigate Regulatory Requirements: Navigate the complex landscape of regulatory requirements with confidence. Gain insights into how addressing human factors can expedite regulatory clearances and mitigate the risk of recalls.
5. Leverage Expert Guidance: Benefit from the wealth of knowledge shared by Sameer Peesapati, a seasoned expert in product safety and usability. Tap into his 13+ years of experience working across diverse medical devices to gain practical insights and actionable tips.

By the end of this MasterClass, you'll be equipped with the knowledge, tools, and insights needed to revolutionize your approach to product development. Whether you're a seasoned industry professional or a budding innovator, this session promises to inspire and empower you to create safer, more user-friendly medical technologies.

Instructor: Sameer Peesapati Meet your dynamic guide, Sameer Peesapati, the luminary behind Synthesize - a pioneering strategic consulting firm dedicated to empowering MedTech innovators in overcoming product and commercialization hurdles. With Sameer at the helm, Synthesize has propelled its clients to secure a staggering $5 million in nondilutive funding while successfully remedying design safety and usability challenges to attain regulatory clearances. Armed with over 13 years of expertise across a spectrum of devices, spanning from Dialysis machines to cutting-edge VR rehabilitation games, Sameer is a beacon of knowledge in the domains of product safety and usability.